Global Marketing – Phase 2

Allocation: 15%

App Store Optimization (ASO)

Ensuring that Charmiy app is easily discoverable and ranks high in search results.

Social Media Marketing

Leveraging relevant platforms to build brand awareness, engage with our target audience, and drive downloads.

Content Marketing

Creating high-quality, engaging content (like blog posts, videos, and social media updates) that showcases our app's value and attracts users.

Search Engine Marketing (SEM)

Utilizing paid advertising on search engines to increase app visibility and drive targeted traffic.

Public Relations & Media Outreach

Securing press coverage and building relationships with influencers to generate buzz and credibility.

Brand Ambassadors

Partnering with influential individuals within our target audience to authentically promote our app to their followers.

Analytics & Tracking

Continuously monitoring key metrics (downloads, user engagement, etc.) to understand user behavior, identify areas for improvement, and refine our marketing efforts.